Don’t hire another admin. Hire AskLuci.

Your clinic’s new digital admin team—running operations, marketing, and staff accountability so you can focus on patient care.

The admin problem is costing your clinic thousands and clinic coaching only trains you not your team.

Staff turnover, outdated systems, missed invoices, and lack of accountability silently drain your practice. Maybe your practice manager is retiring, maybe admin staff don’t have the skills to keep up, or maybe your clinic is stuck in a tech rut with legacy systems.

Old PMS

Cliniko

Instead of hiring another person, upgrade to AskLuci.

One hire. Solves major system issues that your current or future admin aren't able to fix.

Clinic Operations

Integrated with Cliniko to manage all your invoices, admin and therapist tasks, rebookings, recalls, and real-time control checks of your money.

Financial Control

Annual billable and pricing updates aligned with CPI, WorkCover, NDIS, DVA, EPC, and private payers.

Training & SOPs

24/7 AI assistant, Knowledge Hub, and real-time SOP updates so your staff always know the right process.

Marketing Engine

Done-for-you branded content, lead capture funnels, pipelines, ads, and reactivation campaigns that grow your clinic.

The GOAL: increase utilisation of your team whilst reducing expenses, without having to be coached or learn it yourself to train your team.

Smarter systems. Less overhead. Happier team.

AskLuci increases therapist utilisation, reduces wasted admin hours, and keeps your clinic profitable with fewer staff headaches. Every evolution of AskLuci makes your clinic smarter, faster, and more scalable.

Here’s how hiring AskLuci works:

Assessment

We review your current systems, workflows and team performance.

Setup

You hire us like a new admin team member BUT we bring our own software, our own trained team, our systems and resources to effectively upgrade your clinic.

Upgrade

We implement new SOPs, pricing updates, and accountability systems, marketing, communications, reporting, etc

Ongoing Support

Your team gets 24/7 access to AskLuci’s AI + Knowledge Hub + communication tools.

Growth

We keep optimising your marketing, operations, and accounts and billable items year after year.

👩‍💼 For Clinic Owners

Finally, visibility without micromanaging.

AskLuci gives you a bird’s-eye view of your business—without you needing to be in the room. Stay in control of revenue, staff performance, and patient experience with insights you can act on.

AskLuci is your most reliable hire.

Works 24/7, never takes sick leave.
Runs every process the same way—no shortcuts, no excuses.
Evolves with your clinic, always staying ahead of new systems, pricing changes, and industry standards.